Colorists
now have
a 'smart new take' on color-treated hair when it comes to care, wear,
style that shines and color guaranteed not to fade between visits.
COLURE True Color
Care isn't simply a pure and natural product system - it's a whole new
culture and category for the discerning colorist tired of technologies
that don't 'hold true' to lasting color-wear and shine. Today, the
colorists' choice is clear for smart, luxury hair color care. Prepare
the canvas first and preserve the original color you designed for that
client.
The COLURE
collection of hair color care and styling products is free of parabens,
sulfates, alcohol, petrolatum and sodium chloride with no
hydro-carbons, perfumes, dyes or irritants. COLURE's 'Color Longevity
Formulation' uses advanced molecular nanotechnology to leave the
integrity of the intended color fresh and fashion-rich with absolutely
no fadin.
